Find where AI makes you money. Then build it.
We diagnose where AI moves your revenue, then build the tool with your team in an afternoon. Then we show you the before and after on a live dashboard.
We build the AI that pays for itself.
Not software licenses. Not slide decks. We find the highest-leverage AI move in your business and build it with your team, wired straight into your data and tied to a number.
Be the name AI recommends
Show up first when buyers ask ChatGPT, Gemini, and Perplexity who to hire, with a monthly visibility scoreboard.
Campaigns at machine speed
One brief becomes pages, ads, and email, produced in parallel and checked by a person before it ships.
An assistant that will not invent facts
Answers drawn only from your approved data, safe to put in front of your clients.
Prove every dollar
Honest attribution and one live dashboard, so every play has a number next to it.
Tools you own
We build AI tools your team keeps, and can even resell under your own brand.

See the optimization. Before and after.
Every engagement ends on a dashboard like this. Flip the switch to see what changes when the work lands.
Client performance
last 90 daysThe three-point method.
Every engagement runs the same three points. You leave with a plan and a working tool, not a report.
Diagnose
We map your operation, separate needs from wants, and find the one place AI relieves real pressure.
Monetize
We rank the moves that lift revenue, like dynamic pricing, into a short, ordered plan with numbers attached.
Build Forward
We build the tool with your team, in-house, then leave a plan they own and keep extending.

We work beside your team.
No black box and no offshore hand-off. We sit with your people, review the numbers on the screen, and make the call together. When we leave, the capability stays in your building.
- Live working sessions, not status decks
- Your team trained as we build
- A plan they own and can extend

Hours, not weeks.
What a vendor bills thousands of dollars and three weeks for, we stand up in an afternoon, on your own systems, for pennies on your own AI usage. No discovery theater, decided and built in the room.
- 2 to 3 hours from brief to a working tool
- Runs on your infrastructure
- You keep the tool and the know-how
Hours, not weeks. Pennies, not thousands.
Because we already own the tools, there is no discovery theater and no offshore hand-off. We decide it and build it in the room, with your team.

We own the tools, so you own the advantage.
Most AI firms resell someone else's software. We build our own and run it in production, so what we bring you is already proven, not a promise.
- Owned tools in production with 266 paying businesses
- A research practice that keeps you six months ahead
- We never compete for your clients
already run the AI tools we build, wired straight into their own stack. Proof, not promises.
Straight answers.
The quick version. For anything else, ask Mercury (bottom-right) or book a call.
What exactly do you build?
How is this different from an agency?
How much does it cost?
What is the Wedge?
Who owns the tools you build?
How fast is it, really?
Do we need technical staff?
How do we start?
Get in touch.
Book a call, ask Mercury at the bottom of the page, or reach a person directly.
Where
Metro Detroit, MI
Remote and on-siteStart with the wedge.
A fixed-fee, 30-day build on one real problem, live with your team, with the before and after on a dashboard and no lock-in. If it does not earn its seat, you walk.
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